Post by account_disabled on Mar 5, 2024 5:35:12 GMT -5
We thoroughly plan the naming strategy to create brand names by analyzing the project, the sector and the competing brands, designing a conceptual map of terms and reviewing the viability of the name. work on the naming You will have heard it a few times, but we will refresh you with the fact: every year an average of 45,000 companies are created in Spain. A figure that increasingly complicates the creation and registration of brand names. So it's time to be creative even when you feel prosaic and not very concise. Choosing a good naming with positive and attractive connotations for users is key in brand creation. We plan the naming strategy With a good brand, product or service name we manage to attract the public, improve the positioning and value proposition of the company. Each name must be designed exclusively for a brand or product, however, the creative process has some common points in all cases: Analyze the brand, the sector and competing brands. Decide what you want to communicate with that name. Brainstorm concepts that you want to include in the naming. Follow different creative techniques like a concept map. Create a long list of possible names by building neologisms, acronyms, descriptive, aspirational names... Make sure they are free of negative connotations. Check its legal viability. Register it.
Although we always look for a naming with good sound, good pronunciation and personality, we must take into account the legal part. Register the name to avoid possible plagiarism, but also to avoid being close to very similar brand names and who could sue us for it. Informe naming Brand names with strategic criteria A few years ago, brands only needed a quality product that met social needs and a strategy based on it. Now, consumers are looking for experiences. The product and its quality are important, but the brand and, consequently, its name and Industry Email List what it denotes come first. The first impression is what counts. In brands, too. The verbal identity of a brand is one of the first points of contact of users or consumers with its products. It is important to choose well, have judgment and have experts in naming . This avoids mistakes that could cost your company's brand reputation. Questions from an entrepreneur: how to create the name of my company? We are experts in creating brand names thanks to the interaction and emotion we generate with the target audience, knowing in depth the objective of the project to be named through an exhaustive analysis of the situation. When we talk about a brand, we talk about the informed perception of how you are seen and what feelings and opinions you awaken in your consumers.
For this reason, there is nothing more important than your brand, because precisely that sensation that people build from the impressions that your company generates. In this sense, it is an absolute priority to build it, protect it, create expectations and, especially, satisfy the needs of clients – or potential ones – to build their loyalty. And to achieve a strong brand it is essential to hire an agency specialized in the positioning of your company or organization. And there is no doubt that the name is an extremely important aspect in this entire procedure. In marketing this method is known as “ naming” . Anyone who has ever had a project can attest that on many occasions it is perfectly clear what they want to offer but that it is difficult to find the ideal name that defines the company or venture. It is, really, a very complex process. In this sense, at Comuniza we specialize in every detail to achieve the desired objective of each of our clients and that is why we also carry out effective methods to find the perfect name. This point is really transcendental, since it describes your project and generates immediate association with the products or services we offer. At our naming agency we are experts in creating the perfect word for your company or organization.
Although we always look for a naming with good sound, good pronunciation and personality, we must take into account the legal part. Register the name to avoid possible plagiarism, but also to avoid being close to very similar brand names and who could sue us for it. Informe naming Brand names with strategic criteria A few years ago, brands only needed a quality product that met social needs and a strategy based on it. Now, consumers are looking for experiences. The product and its quality are important, but the brand and, consequently, its name and Industry Email List what it denotes come first. The first impression is what counts. In brands, too. The verbal identity of a brand is one of the first points of contact of users or consumers with its products. It is important to choose well, have judgment and have experts in naming . This avoids mistakes that could cost your company's brand reputation. Questions from an entrepreneur: how to create the name of my company? We are experts in creating brand names thanks to the interaction and emotion we generate with the target audience, knowing in depth the objective of the project to be named through an exhaustive analysis of the situation. When we talk about a brand, we talk about the informed perception of how you are seen and what feelings and opinions you awaken in your consumers.
For this reason, there is nothing more important than your brand, because precisely that sensation that people build from the impressions that your company generates. In this sense, it is an absolute priority to build it, protect it, create expectations and, especially, satisfy the needs of clients – or potential ones – to build their loyalty. And to achieve a strong brand it is essential to hire an agency specialized in the positioning of your company or organization. And there is no doubt that the name is an extremely important aspect in this entire procedure. In marketing this method is known as “ naming” . Anyone who has ever had a project can attest that on many occasions it is perfectly clear what they want to offer but that it is difficult to find the ideal name that defines the company or venture. It is, really, a very complex process. In this sense, at Comuniza we specialize in every detail to achieve the desired objective of each of our clients and that is why we also carry out effective methods to find the perfect name. This point is really transcendental, since it describes your project and generates immediate association with the products or services we offer. At our naming agency we are experts in creating the perfect word for your company or organization.
